Shoe Fashion Website
Together with DEICHMANN, we completely reimagined the customer magazine Shoe Fashion – which we first launched in print back in 2006 – as a digital fashion platform that is as intuitive and user-friendly as a social media feed, while retaining the quality and appeal of a printed editorial.
Through in-depth analysis, strategic planning, UX design, communication design, and workshops, a completely new digital platform was created: featuring a fresh brand identity, an optimized user experience, and numerous new content formats.
It brings together trends, styles, stars, family, and services, placing fashion content exactly where users expect to find it today – quickly accessible, visually appealing, and presented in an inspiring way.
Content + SEO/GEO built together
Since the relaunch at the end of 2024, we have been continuously developing Shoe Fashion in close collaboration with DEICHMANN: this includes ongoing technical optimization, the integration of new features and, above all, the creation of fashion content that is designed for users from the ground up and optimized for SEO/GEO.
The digital Shoe Fashion is thus far more than just an online magazine: it’s a flexible content hub that brings together editorial stories, social media communication, and brand presentation.
Would you also like to create more digital visibility for your brand and content that truly reaches your target audiences?
Best Cases
Phone:
+49 (0) 201 8944-6
info@koch-essen.de
Alfredstr. 61, 45130 Essen