VISUAL
Brand Experience
- Holistic brand development
- From identity and strategy to storytelling
- Creating brands with heart and identity
- Business cards to websites from one source
Creating brands with value – Corporate Design from Essen
A modern, powerful brand is one that leaves an impact. Everywhere. At all times. To achieve this, you need a distinctive and recognizable visual identity. This branding must remain consistent across all media in terms of form, color, design, and messaging. For a task like this, trust an experienced partner – Koch Essen is your corporate design agency in Essen and the surrounding area.
We help clients develop a unique corporate identity, strengthen their brand profile, or reinvent themselves through a strategic brand relaunch. With decades of experience, we combine shapes, colors, typography, logos, and more into a cohesive brand concept and a strong visual identity. This allows us not only to define brands clearly, but to place them directly at the center of attention.
Unique design for unique brands
Show who you are and what you stand for. Across every platform. At every touchpoint. With or without words. A strong corporate design makes this possible. It works seamlessly across all media and captures what truly defines a brand.
So precisely that customers instantly recognize the unique character of a brand wherever they encounter its media and advertising materials. Online and offline.
Our Corporate Design Agency Services
Corporate Identity Development
A strong brand is defined by a distinctive and clear corporate identity (CI). This is where the essence of your company is reflected – your brand identity, your values, and what your corporate design should communicate.
If no corporate identity exists yet, our experts are happy to develop one together with you through a series of workshops. In addition to initial branding, we also support companies pursuing a rebranding process. The result is a unique brand identity your company truly deserves.
Corporate Design Development
We visualize your brand identity – from logo design and naming to visual language, typography, color systems, illustrations, and beyond. In doing so, we create a corporate design (CD) that perfectly represents your corporate identity.
For our clients, we develop expressive visual worlds, slogans, and claims suitable for a wide variety of communication channels, media formats, and touchpoints. Our designs are unique and clearly communicate what your brand stands for – whether on your website, in-store, in print media, or even on notepads and pens.
Corporate Communications Development
We help you unify your brand communication online and offline. This ensures your brand “speaks” with one consistent voice at every touchpoint.
Through the strategic combination of messaging, tone of voice, and visual style, your brand appears authentic across all channels and always aligned with your company identity. From online recruiting processes to in-person customer conversations, we create consistent and compelling storytelling.
Corporate Design Style Guide / Manual
Our corporate design agency in Essen creates clear and easy-to-understand style guides for your corporate design. These guides precisely define which design elements should be used across different media – digital and print alike.
With this framework, you always maintain full control and can ensure your corporate design guidelines are consistently applied throughout the company. From the visual direction of a commercial or image film to the wording on your website.
Interested?
From major brands to non-profit organizations – a strong brand identity makes you unmistakable and helps you stand out from competitors. Whether at events, in advertising campaigns, or in day-to-day communication, we give your brand a voice.
Get in touch with us – as a corporate design agency in Essen, we create the perfect visual identity for your brand presence.
Your Corporate Design in Five Steps
We evaluate where companies currently stand within their industry, how they want to position themselves in the future, and what potential unique selling points their brand may have. At this stage, we already identify hidden opportunities for brand development. If previous findings already exist, we are happy to build upon them.
Together, we shape the brand’s profile and character. During this process, the corporate identity is developed or refined, forming the foundation for the future corporate design.
Both visually and verbally, we collect initial inspiration through mood boards and refine these ideas through intensive collaboration. Step by step, we develop sustainable concepts for your corporate design. These concepts can either be created entirely from scratch or based on your existing corporate design materials.
We define color palettes and visual worlds, develop memorable logo concepts, and recommend suitable typography. To ensure consistency across all media, we establish design grids and comprehensive design systems. All usage guidelines are documented within a corporate design manual. This guarantees a consistent public brand presence.
Whether for employer branding campaigns, the production of corporate print materials, analog and digital rollouts, or beyond – we look forward to developing solutions that present your brand in the best possible light across all communication channels.
Creative with Koch Essen – Your Corporate Design Agency of Choice
From unified web design and branding campaigns to point-of-sale communication – we are the right partner to present you and your brand consistently across all media channels. At Koch Essen, you receive custom design solutions that professionally communicate your brand identity to your audience both digitally and offline.
Feel free to see for yourself – contact us for a non-binding consultation.
Looking forward to new things
Let’s talk about you.
Let's get started together.
Phone:
+49 (0) 201 8944-6
info@koch-essen.de
Alfredstr. 61, 45130 Essen