Commercial Spots
COMMERCIAL SPOT Production

Commercial Spots

  • Creative impulses for every industry
  • Professionally produced commercials
  • From television to social media
  • Collaboration with strong partners
Send an inquiry now! View references

For every message the right format

As a company, you have a lot to say – we make sure your message is heard and seen. In our agency we develop concise commercials that stand out from the crowd and hit the mark in the competition for your target audience’s limited attention span.
Whether it is a visually appealing commercial film for your website, an authentic vlog, a professional short film on YouTube, or prime-time television advertising – with our support we bring you and your brand onto every screen. Benefit from high-quality TV advertising produced by Koch Essen and place commercials exactly where your potential customers are.
If this sounds interesting to you and your company, feel free to contact us for a non-binding initial consultation – we look forward to your project!

Commercial spot agency references

What is a commercial spot?

A commercial spot is usually a short advertising message (max. 15–60 seconds) in video format that is broadcast on television, in cinemas, or digitally/online. The spot aims to increase brand awareness and/or promote products and services. Typical characteristics of a professional commercial production are a creative story, appealing design, and a clear focus on the target audience the spot is ultimately intended for.

Spots and advertising films – for TV advertising & more

Anyone who wants to create a successful commercial must understand what their target audience is looking for. Where do they tune in? When do they tune out? And how can the brand message be properly distributed as a commercial? We work with you to analyze which channels your spot can achieve the best ROI on – from traditional TV programming to digital advertising spaces on YouTube and more. Whether you want to inform customers, motivate them to purchase, or make a brand statement – with creativity, strong concepts, and extensive experience we provide the right framework for it. For more attention and fewer wasted impressions.

Services of our agency

Consulting / concept development

At the beginning of the collaboration, we carefully discuss your ideas and objectives with you. Which target group do you want to reach and what should your message be?
Where there are still uncertainties or early-stage ideas, we begin refining them for the later commercial. This ensures together with you that the final film is truly impressive.

Planning / pre-production

Based on this input, we create initial storyboards and gather creative ideas that match the intended brand message both emotionally and in content.
As an experienced agency for commercials and advertising films, we develop early concepts and plan how to turn the relevant content into a spot that communicates your story clearly and concisely. The final script is, of course, submitted to you for approval.

COMMERCIAL SPOT PRODUCTION

For the production of the commercial we work with specialized industry partners. This allows us to quickly find the right actors for the shoot – no matter which target group is being addressed.
From casting to locations and more, we handle the entire coordination for you. Of course, we always keep the agreed budget in mind. Once the commercial is shot, post-production begins, where your advertising film receives its final polish.

Media planning

Alongside the production, we already determine through which channels – on TV and beyond – the finished film can best reach your target audience.
In coordination with you, we select suitable broadcasters/channels, research ideal airtimes, and handle the booking of advertising slots. This ensures that the TV advertising is broadcast at relevant times with minimal wastage.

Performance measurement

After your commercial has aired, it is essential to track how effective the campaign is and whether your brand message is reaching the target audience. This includes analyzing viewer numbers, engagement rates, and conversion rates.
This gives us a precise picture of the campaign’s performance and allows us to make small adjustments (e.g., airtimes) if necessary to ensure the TV spot achieves its full impact.

Interested?

Trust a partner that puts you in the best possible light – Koch Essen is your agency for commercials and advertising films. Whether for traditional TV advertising or digital channels, our focus is on your marketing goals. Contact us for a non-binding initial consultation!
Send an inquiry now!

Benefits of producing commercials with Koch Essen

Unique pieces instead of mass production

For many clients, video content has long become part of everyday life. With such a flood of visual impressions, fresh and innovative ideas are needed to stand out. As your project partner, we ensure your spots stand out and remain memorable – with creative ideas, strong visuals, emotion, and a clear call to action.

Experience since 1972

For over 50 years we have been supporting client communications as a creative agency. From radio spots to sophisticated print designs, advertising banners, and digital campaigns, we make almost everything possible in advertising. This naturally also includes commercials and advertising films for TV, cinema, and other channels. No matter how the media world changes: we keep pace for our clients.

Solutions for every budget

By working with our agency, you can be confident that everything – from planning to production to booking and execution – runs clearly, structured, and cost-efficiently. From short and compact to highly elaborate commercials, we are happy to present various concepts and ideas. This ensures there is a suitable spot full of life for every budget that resonates with your target audience.

Transparent collaboration

Whether we produce commercials with you or support you as an SEO agency in Essen, you can always rely on a trustworthy and strong partnership. As a communications agency driven by passion, we always operate transparently, provide realistic assessments throughout the project, and openly communicate if any challenges arise. This ensures you are always fully informed.

Lights off, spot on.

Turn your next advertising film or commercial into a real highlight – with creative ideas and convincing concepts we help transport your brand message visually and precisely to your target audience. Arrange a non-binding consultation – we look forward to working with you.
Send an inquiry now!

Frequently asked questions about commercials

In commercial production we adapt to the wishes of our clients. In general, we can produce a wide range of commercials for different platforms and channels. We offer support for TV advertising, advertising films, social media content and more. On request, we also advise which format best suits your needs.
The costs of a commercial vary greatly and depend on factors such as length, production quality (scope), and distribution channel. We are happy to advise you and find a solution that fits your expectations and budget.
The typical length of a commercial is usually between 15 and 60 seconds. The exact duration depends on the advertising platform and campaign type. The ideal length of a TV commercial – or any other spot – strongly depends on the core message. We are happy to advise you individually.
The production of a professional commercial typically takes around 5–8 weeks from planning through filming to completion. Depending on the scope of the project, the timeline may vary.
Looking forward to new things
Let’s talk about you.
Let's get started together.

Phone: +49 (0) 201 8944-6
info@koch-essen.de
Alfredstr. 61, 45130 Essen