SEO Audit
Visibly successful in the long term

SEO
Audit
Agency

  • Support from Experts
  • Unlock the potential of your website
  • For More Traffic and Revenue
  • Visibly increase visibility

Reaching Your Goals Through Analysis – We Unlock SEO Potential

A website can only be successful if it can be found online. But that’s far from as easy as it sounds. Even minor issues can cause your website’s visibility in search engines to drop dramatically or never really take off. As an SEO audit agency, we help businesses identify and fix these issues—whether on their own or with our agency’s support.
Through detailed SEO analyses, we create a solid foundation for your online success. Strong rankings on Google and other search engines, more traffic to your website, high-quality leads, and lucrative conversions—we support you as an experienced partner and show you what it takes to achieve your goals. Does this sound interesting to you? Feel free to contact us for a no-obligation consultation.

What an SEO audit is—and why you need one

An SEO audit examines all factors that influence a website’s ranking in the search results of various search engines, such as Google and others. It identifies the website’s SEO strengths and weaknesses, uncovers untapped potential, and determines which measures can be taken to achieve better rankings.
The result of such an SEO analysis is a catalog of clear actionable steps to be implemented. These typically include measures in the areas of on-page and off-page SEO, including content, UI/UX design, and technical SEO. How these measures are implemented is up to each client—they can choose to do so on their own or with the support of an SEO audit agency like Koch Essen.

The foundation of any search engine optimization

Effective search engine optimization requires an overview of a website’s current state. Without a thorough assessment, it’s impossible to determine the direction in which a website should be developed (in terms of content), what has worked well so far, what content is interesting to users, and much more.
Those who understand their website’s current state and have a clear vision of the desired state can use an SEO audit as a roadmap for optimizing their site. As an SEO audit agency, we compile clear and concise recommendations for our clients, which have already helped numerous companies achieve success in terms of visibility and performance.

When is an SEO audit a good idea?

Working with an SEO audit agency can provide valuable insights and perspectives for any business that operates a website or online store. A professional SEO audit is particularly beneficial in the following cases:
  • You’re not sure which SEO strategies will pay off for you
  • You want to optimize your rankings for your most important keywords
  • You want to increase your organic reach
  • You’ve recently seen a significant drop in visibility and traffic
  • You’re dealing with technical issues on your website
  • You’re planning to relaunch your website
  • You want to tackle SEO on Google head-on
No matter what your situation may be, as an experienced SEO agency with expertise in website audits, we’re here to support you and your business with any issues or questions regarding your website’s performance. Feel free to contact us for a no-obligation initial consultation—we look forward to working with you!

Our Services as an SEO Audit Agency

What sets us apart is our keen eye for detail. We thoroughly analyze your website and pinpoint all the areas where you can and should make adjustments to achieve optimal SEO performance on Google and other search engines. As part of our audits, we examine the following aspects:

Technical SEO-Audit

We review the structure and information architecture of your website to ensure that search engines can crawl and index your content as effectively as possible. In doing so, we also test key fundamentals such as page load speed, mobile optimization, broken links, and more.
At the same time, we check whether sitemaps are available, relevant tags are set correctly, and structured data is used properly. This allows us to identify any potential technical barriers.

OnPage Audit

Are all the subpages on your website linked correctly and logically? What about titles and descriptions? From reviewing the URL structure to analyzing the content, we take a thorough look at your website’s content. We check whether your content is high-quality and tailored to your target audience. We’d also be happy to write SEO-optimized content for your business.
As your SEO audit agency, we analyze the relevance of your content as well as its search engine optimization, identify content gaps, and provide guidance on how to successfully position your content in the spotlight of your target audience over the long term. This way, you benefit from increased visibility, more traffic, and greater engagement.

OffPage Audit

For effective search engine optimization, it’s important to keep external factors in mind as well. To do this, we analyze your backlink profile and determine which websites do (or do not) link to your company’s site. We assess existing backlinks for both quality and quantity, while also identifying potentially harmful backlinks.
In addition to these links, we also assess the impact of other social signals on your website’s visibility. By implementing the actions we recommend, you’ll present a consistently positive image to search engines like Google and others, and avoid the risk of being associated with low-quality links or spam.

UX Audit

A website’s user experience (UX) is important—for both users and search engines. As part of our SEO audit, we review the navigation structure, the placement of elements, and the overall user flow: after all, users should be able to find what they’re looking for on your website.
With this information, you can not only improve the user experience but also optimize your website’s structure for specific interactions—from specific CTA buttons to newsletters, purchases, and more. Whatever your goals may be, our SEO analysis provides a solid foundation for your plans.

Competitive Analysis

After consulting with you, we also include relevant competitors in our analysis. This allows us to see how your website stacks up against the competition in terms of visibility. Are there best practices you could adopt? Are other competitors ranking for keywords that are relevant to you?
We are happy to take into account the SEO performance of your key competitors and provide recommendations on how to gain a strategic competitive advantage in your industry.

Non-binding inquiry

As your SEO audit agency, we can also tailor our services to your specific needs: We conduct targeted content audits for our clients, analyze your potential in the area of local search engine optimization, and are happy to provide additional consulting services. Feel free to contact us for a no-obligation initial consultation.

The 4 Steps of Our SEO Analysis

Greater visibility, more traffic, higher revenue—a professional SEO audit lays the groundwork for all of this. Put your trust in an experienced partner: At Koch Essen, you’ll receive a customized website audit that identifies the steps you need to take to achieve lasting online success.

Initial consultation

During the initial consultation, we work with our clients to determine the scope of the SEO audit. Together, we identify key areas of focus and discuss the goals and expectations they have for the project. If necessary, we address any specific questions or concerns before getting started.

SEO Audit

We conduct the SEO audit within the agreed-upon timeframe. In doing so, we use a range of standard SEO tools and apply numerous industry best practices to thoroughly evaluate your website. In parallel with this SEO analysis, we also assess how each measure can best be implemented and compile our findings.

Reporting & Catalog

Finally, as your SEO audit agency, we present the results in a detailed report. We don’t mince words and break down in detail where your website’s strengths lie and where there is still room for improvement in terms of visibility and performance. You’ll also receive a catalog of recommended actions we’ve developed, which outlines how to address each issue and what steps you need to take—organized by impact and priority. This way, you’ll know exactly which measures can have a potentially significant impact on your SEO performance with minimal effort.

Execution

Once the results have been presented, you’ll have everything you need to optimize your website. You can now tackle the implementation on your own. If you need professional assistance, we’re of course happy to help. We can either advise you on implementing the individual measures or, if you prefer, handle the entire process for you. This way, you can be sure that the right steps will be taken based on the findings of the SEO audit.

Let’s start working on your future SEO goals today 
– we look forward to working on your projects. 
Get expert advice now!

Searched and found

Open and honest communication has been one of our agency’s strengths ever since we were founded in 1972. To ensure our clients’ projects are successful, we prefer to use clear, professional, and concise language. This helps ensure that they invest their resources where it matters most. Choose our SEO audit agency and benefit from our expertise.

That's why Agency Koch Essen

Over 50 years of expertise

As an advertising agency based in Essen, we take a holistic approach for our clients—both in the physical and digital worlds. We accurately identify your marketing potential and are equally adept at assessing how a brand’s digital visibility can influence its sales at the point of sale. Whether you focus solely on online marketing or also have a brick-and-mortar store, our experts will tailor the right priorities for you—tailored to your needs and your budget.

Authentic Audits with Heart

When working with our clients, their business goals are our top priority. Whether it’s technical SEO, local SEO, backlinks, content marketing opportunities, or more—we break down all relevant findings in a clear and easy-to-understand way for you. We remain objective and provide you with a professional, candid external perspective on your website’s SEO performance. We cut to the chase, offering up-to-date and relevant recommendations for action that can be implemented in practice.  

Long-term partner

Once the SEO analysis is complete, the real work begins—we’re happy to not only guide you through the process of implementing the action plan, but also keep your website’s SEO performance up to date on an ongoing basis. We regularly review the strategies we’ve implemented to make any necessary adjustments, provide you with updates on your rankings, and help you stay ahead of key trends in online marketing. This ensures you stay one step ahead of the competition.

Agenturtipp Seal: Recognized as a Top Agency for 2025 
Top 100 SEO 2026 (Best SEO Agencies of the Year in Germany) 
BVDW Code of Conduct SEO 2.0 

Start your SEO analysis

Are you interested in a comprehensive analysis of your website? Then get in touch with our agency today to find out what SEO opportunities you’re currently missing out on. Contact us for a no-obligation initial consultation—we look forward to working with you!

Frequently Asked Questions About SEO Audits

What happens after the website analysis? Our SEO audit typically takes 1–2 weeks. The exact duration depends on the size of the website and any additional agreements. Naturally, the more complex the topics and the larger the website, the more extensive the development of appropriate measures and recommendations will be. We’d be happy to discuss further details with you on an individual basis.
It is not possible to give a flat rate for the exact cost of an SEO audit of your website. The cost of a typical SEO audit with us starts at 7,500 euros, but may vary depending on the scope of work. That’s why we discuss with you in advance what the SEO analysis should cover, what your expectations are, and whether there are any initial findings we should take into account. Based on this, we’ll prepare a customized quote for you.
The choice is yours. You can either implement our audit recommendations on your own or continue working with our agency. We would be happy to assist you and your company with comprehensive search engine optimization for your website.
Looking forward to new things
Let’s talk about you.
Let's get started together.

Phone: +49 (0) 201 8944-6
info@koch-essen.de
Alfredstr. 61, 45130 Essen